Items where Author is "Wilson, B."

Article

Abbasi, A.Z. and Ting, D.H. and Hlavacs, H. and Wilson, B. and Rehman, U. and Arsalan, A. (2022) Personality differences between videogame vs. non-videogame consumers using the HEXACO model. Current Psychology, 41 (5). pp. 2733-2746.

Hussain, A. and Abbasi, A.Z. and Hollebeek, L.D. and Schultz, C.D. and Ting, D.H. and Wilson, B. (2022) Videogames-as-a-service: converting freemium- to paying-users through pop-up advertisement value. Journal of Services Marketing, 36 (3). pp. 398-415.

Hussain, A. and Abbasi, A. and Hollebeek, L.D. and Schultz, C.D. and Ting, D.H. and Wilson, B. (2021) Videogames-as-a-service: converting freemium- to paying-users through pop-up advertisement value. Journal of Services Marketing.